Sometimes, perceptions outweigh facts. A case in point is the new tax bill.
According to Republican leaders, most Americans are going to save money “under the tax bill that the Senate passed Tuesday night and the House passed Wednesday.”
Which happens to be correct.
Nevertheless, only 17 percent of Americans actually believe it to be true. And that perception can be chalked up to the Democrats’ successful anti-tax bill campaign.
“Though Democrats could not stop the bill, their messaging, much maligned in recent months, won the day. They were successfully able to convince the public that the bill was geared toward giving corporations a huge, permanent tax cut, while giving individuals only a temporary one; and that the benefits of the bill would accrue overwhelmingly to wealthy taxpayers. This message had the virtue of being true, and it drowned out the GOP message of a tax cut for nearly everyone, at least in the immediate term. In the NBC/WSJ poll, respondents were correctly able to say that wealthy Americans and corporations would pay lower taxes, but pluralities believed that both their own families and middle-class families in general would actually pay more.”
Here’s the thing. “Once people get in their head that a bill doesn’t help them, it’s surprisingly challenging to convince them otherwise.”
And again, “the individual tax cuts aren’t permanent — they’ll expire in 10 years unless renewed, and in the interim, many benefits will expire and others will be eroded by inflation.”
So most American taxpayers believe the GOP has sold them a bill of goods.